MKT 123 Fundamentals of Selling

3-0-3

This course is designed to emphasize the necessity of selling skills in a modern business environment. Emphasis is placed on sales techniques involved in various types of selling situations. Upon completion, students should be able to demonstrate an understanding of the techniques covered.

Prerequisite

ENG 080 and RED 080 or DRE 096 or appropriate placement scores

Offered

SP